Love Has No Labels | Fans Of Love

Fighting implicit bias with love — and the most inclusive kiss cam ever.

As the Content, Social and Community Management AOR for Love Has No Labels, we had the privilege of working to change people's hearts, minds and behaviors daily. To do so, we partnered with the Ad Council, R/GA, Publicis, the NFL, and countless fans and other subject matters experts. The Pro Bowl kiss cam video below launched on Valentine’s Day and got 30M+ views and reached 150M people in the first 15 days, resulting in a 10-point increase in the percentage of Americans who said they can help create a more inclusive and accepting environment.

Role: Creative Director
Art: Stephanie Caruso, Kate Ross
Copy: Danny Robinson

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